Armani Exchange watches exude the overall style of the brand and are available in mens and womens collections. Their watches have four basic principles around which they are built and designed, which are attitude, style, performance, and quality. The collections are mostly known for their provocative ads and was inspired by contemporary dance music and a street-chic lifestyle. This exclusive brand comes from one of the world's leading designer labels Giorgio Armani and is available in more than 175 stores across the world.